From $17.000 for the Apple Watch to an Apple Car with $30.000
Apple has yet to confirm the rumors about the existence of the iCar; however, the company continues to shy away from selling products at exorbitant prices. Its most expensive offering is the $17.000 Apple Watch, according to Louis Bedigian, senior technical analyst and writer at Benzinga.
Devin Liddell – director of brand strategy at 'Teague' – believes that buying an extremely expensive item will be the first step towards accepting the cost of an Apple Car.
The price of the Apple Car would be considered even more excessive than the Apple Watch.
Recently, several Apple products have been released, and while users don't see any problem with buying them, the truth is that many Apple items are more expensive than other products on the market. For example, the Apple Watch costs $17.000, which makes a significant difference compared to the $30.000 Apple Car . Therefore, if Apple wasn't interested in setting a price for a car, then the Apple Watch shouldn't have been launched at $17.000 in the first place.
The price of the Apple Car would be considered even more excessive than the Apple Watch.
Liddell asserted that the prices are exorbitant, because if a customer buys a watch for $17.000, what would that be compared to paying twice as much for a car? He added that it doesn't make much sense for Apple cars to cost that much. Liddell also mentioned that he wasn't involved in anything related to building cars for Apple, and that it was very likely that models would cost between $30.000 and $50.000, but that even then, if you were to pay $100.000 for a car, the difference between a watch and a car would be significant.
So, what will happen to Apple's loyal customers? Since the launch of the watches, thousands of customers have purchased the new Apple Watch at the inflated market price. Many are wondering how Apple can sell one item for so much and expect another—with far more weight and budget—to be relatively inexpensive.
