Sue Apple for using the term "iWatch"

The rumors surrounding Apple's "iWatch" were put to rest when it was officially unveiled. While many had anticipated its arrival with the "i" in the name, the Cupertino company presented it with the name we already know, thus dispelling the rumors. With an eye toward unsuspecting users, Apple decided to use "iWatch" in sponsored links on the Google site. This action could lead to legal issues with the owner of the trademark.

In the days before the Apple Watch was unveiled, there was much speculation about its name. Most users eagerly anticipating the product assumed it would be called "iWatch," continuing the familiar letter pattern of its siblings (iMac, iPhone, iPad, etc.). However, this wasn't the case; the Cupertino company's watch was introduced as "Apple Watch . "

Marketing Play

Even so, Apple pulled off a significant marketing move, using the term "iWatch" in Google's sponsored links . This seems to be due to the widespread popularity of the rumor that its name would include an "i" at the beginning, thus avoiding losing any unsuspecting users who might confuse it with the official name.

Legal action?

There is a company in Ireland called probendi which wants to take the Apple company to court because the term “iWatch” It is their property and he intends to sue them in a court in Milan, Italy.
Probendi has said that Apple did not budge on the obsolescence of this term which has belonged to the Irish company since 2008. Therefore, it does not hesitate to initiate the corresponding legal actions. This company intends to launch its own Watch with the Android operating systemHowever, the project has been put on hold until this issue with Apple is resolved.

Will Apple emerge victorious from this legal dispute? Google has yet to take action.