by iPhoneate.com / April 21, 2014 6:21 PM EDT

Apple and Google are locked in a constant battle for control of the gaming market for their devices . This is one of the reasons why both companies are currently offering incentives to their developers.

These incentives, which this time will allow companies to secure exclusive rights to video games for their devices , have become a primary goal for both Apple and Google this year.

All this renewed interest in games reportedly stems from a report indicating that Apple has secured an exclusive deal with Electronic Arts for the popular game "Plants vs. Zombies 2." Read more »